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Should You Ever Write For Free?

Should You Ever Write For Free?

My answer to that is “Yes, no, or maybe”.  Your answer may be dictated by some of the feelings expressed in the infographic above. Here are some ground rules.

First, if you undervalue your work, you are telling the world that it has little worth. Click To Tweet And if you give it away, you are giving it zero value. In the first instance, you will attract only those who want the cheapest bargain, not the best one. In the …

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It is the season to bloviate….

via GIPHY

During every election season commentators and speechwriters like to bring out the word “bloviate” to describe the bombast that comes out of politicians’ mouths. It seems a good time to resurrect the word since we have had recent elections in Canada, and an ongoing campaign in the US, with no end to the bloviating by candidates.

Bloviate is a delightfully onomatopoeic word sounding much like it means.

H.L. Mencken perhaps best caught the essence of bloviation when he …

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Backward Speech Writing

Backward Speech Writing

Sometimes starting a speech can be the most difficult part of the writing process.  We all know how critically important it is to hook the audience in the first minute or two, because if we lose them at the beginning, it is very difficult to get them back. However, it is all too easy to get so fixated on crafting the perfect opening, that we get frozen into a sort of writer’s block where we won’t proceed until we get …

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The Mind’s Ear

The Mind’s Ear

Some years ago, I was editing someone else’s speech — a dreadful bit of work that put me to sleep within the first two paragraphs.

The problem was easy to identify.

I was looking at a text meant to be read silently – not spoken aloud.

It was written for the eye, not the ear.

It was filled with overblown words and phrases that we would never use in conversation. There was no rhythm. No pattern. Nothing to engage me …

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